CLEAN CLOTHES: DETOX FASHION

THERE IS NO PLANET B. The Swiss company Remei AG has achieved what the textile industry has been trying to do for years – the first industrial production for brands and retailers according to detox criteria. Clean. Organic. Fair.

It is possible to implement the detox criteria on an industrial scale across the entire value chain – Remei AG has now demonstrated this on behalf of Greenpeace Media, a subsidiary of Greenpeace Germany. Since the start of Greenpeace’s “Detox my Fashion” campaign in 2011, Greenpeace and the Swiss pioneer for organic cotton textiles, Remei AG, are now showing for the first time with the Greenpeace collection how detoxified production can be realised on an industrial scale.

“To develop effective solutions for a sustainable textile chain together with our production partners is what we see as our task. The Greenpeace collection is the best example of this. Our goal is the continuous improvement of conditions and processes – from our organic cotton to the finished textile. We are very proud and extremely pleased that the textiles we have developed and produced for Greenpeace Media under the bioRe® Sustainable Textiles quality label are now available to consumers,” says Marion Röttges, CO-CEO of Remei AG.
Remei now offers brands and retailers the development and production of organic cotton textiles and collections that comply with the “Greenpeace Global Textile Procurement Trial Standard”. Thus, in the future, detox fashion can reach the specialized trade via dedicated brands and retailers.